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Posts Tagged ‘Gansky Communications’

Venn Diagram for Books

Source: Writer’s Chat with Alton Gansky: An Interview with Chip MacGregor

In part II of the chat at index 4:14, Chip MacGregor talks about a Venn Diagram for books. He describes three essential areas that make a book successful: The Bigness of the Idea, The Quality of the Writing, and the Size of the Author’s Platform.

As Chip puts it, “[Publishers] will sometimes settle for two… but they really want all three”.

Part I

Part II

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